When selling a product or service, no matter how much you talk about the “features and benefits”, it’s difficult to convey the experience of actually using it. Usually, a client has to wait until they’ve bought and implemented your solution to gain that perspective. At Richter, we’ve solved this problem.

Introducing the Experience Trailer, a high-end live video production that places your prospect in the shoes of someone actively using your product or service, thereby giving them the best possible understanding of your solution’s real world capabilities.

The objective is to take a one-dimensional and intangible value and bring it vividly to life through a real-world example of use. We achieve this by making a micro-movie production, featuring the work of Richter’s proven team of copywriters, animators, videographers and editors, brought to life by natural and real acting talent.

The result?  A compelling experience that creates a feeling of understanding and reality that cannot be delivered any other way. 

Imagine providing this invaluable insight before your prospects buy, and using it to your advantage in the sales process? You may just have the best weapon in your arsenal for converting prospects to clients.