Why fear is helpful

I never really considered it until recent years but I realized that fear can be very productive.

I used to think that I was and others were driven by pleasure but after studying zillions of books, podcasts, interviews and reflecting on this myself, I realized that one of the most powerful forces is fear.

I’ve heard interviews with billionaires and many of them attest that the thing that drove them and still drives them is fear.

You can look at this as a negative, but many use it as a powerful energy to accomplish their goals.

 “Do one thing every day that scares you.” - Eleanor Roosevelt

“I’m motivated by fear. Fear of fear. I hate being scared to do something.” – Will Smith

“Use fear or it uses you, it’s that simple” – Tony Robbins

At some point in my own evolution I realized that it wasn’t money or pleasure or dreams that drove me the most, it was fear of never going back to a place I don’t want to be, fear of not attaining my goals, fear of not reaching my potential, fear of going too slow.

In many cases, fear drives me to take massive action. I tend to use it and convert it to high octane energy.

Fear is an energy of sorts.

In this sense, it’s not a negative when used productively

Right now, this minute, the world is living in somewhat of an electrified state. If that state has affected you in some capacity – take a second to look at it. Be objective. Is it making you paralyzed or are you harnessing it to take action and using it as energy?

My hope is the latter. People who use it will start doing great things that will help bolster our economy and solve real problems.

Of course, if you let fear overcome you and you buckle, you’re of little use to anyone including yourself.

But if you use it as energy, a sense of productive paranoia as Jim Collins illustrates in his book Great by Choice  – that you can use and that will help contribute in a positive and productive way.

How can you use that energy and what you do, to help others and help yourself flourish?

Now is the time to be industrious.

Fear can be fuel.


About Robert Cornish: Robert Cornish founded Richter in early 2008 to build an agency focused on communication strategies that support sales growth for business to business technology-related companies. Bootstrapped with zero capital in the middle of the financial meltdown, Richter went on to make the Inc 5000 list comprised of the fastest-growing companies in America five times. Richter made the Silicon Valley Fast 50 four times and the Entrepreneur360 award two times. Robert has been featured in Bloomberg Businessweek, Selling Power Magazine, Inc Magazine and IDEA magazine. He's been a guest speaker for ACG Los Angeles, IASA Summit, West Point and been interviewed for 33Voices, EnTRUEpreneurship Podcast and IDEA Magazine by Northwood University. In 2012 Wiley & Sons published his book, What Works, about the lessons he's learned while growing his agency from start-up navigating his way to a multi-million dollar agency. Robert currently owns four companies.

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