The Power of Creative Marketing


When the word “marketing” comes to mind, we generally think of its most standard practices. And while it’s a solid idea to implement its “tried and true” methods, it’s also great to sprinkle in your own personal touch.

Marketing is ultimately what you make of it. And the more creative you get with your marketing, the more fun you’ll have, and the bigger potential payoff there is.

Especially in today’s digital world, there are so many different channels to leverage and play around with. Instagram, vlogs, podcasts, videos, YouTube channels, newsletters, memes, gifs, twitter, Facebook… the list goes on and on.

Sometimes the best way to harness your creativity into an effective marketing strategy is make a list of the the things you like, and find ways to creatively apply them.

This approach can be a great way to organically capture your audience’s attention — they won’t mind hearing what you have to say, even if it’s trying to sell them something, when it’s done in a way that entertains.

We’ve recently decided to get creative ourselves with entertaining holiday videos that are fun to watch, humorous, meaningful and effectively communicate.

Halloween – https://vimeo.com/richter10point2/review/186456943/47520b5f34

Thanksgiving – https://vimeo.com/richter10point2/review/188165849/c94b67a372

Christmas – https://vimeo.com/richter10point2/review/113448798/762333ff34

Check them out and let us know what you think, and of course, contact us if you’d like one of your own in time for the holidays!


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