Don’t think. Look.

There’s an exercise I like to do when I’m trying to sort out a situation with seemingly no apparent solution: look at it anew, as if I’ve...

Copy is Still King

Have you ever watched a commercial on TV and thought to yourself “where are they going with this?” or “what are they even selling?” Then,...

You get what you pay for

You get what you pay for. This is especially true in the world of online video production. On one end of the spectrum, there are plenty...